After the 1994 genocide against the Tutsis, Rwanda’s social fabric was shattered, people were broken, the institutions were completely destroyed. Against all odds, Rwanda embarked on a journey of reconstruction, development and, more recently, socio-economic transformation. To take on this daunting task both the leadership of Rwanda and its citizens came together and tapped into their most valuable and resilient asset, their shared national culture, to deal with the challenges they were facing using homegrown solutions.